There was a time when people used to market their items by printing hand bills & putting huge banners and hoardings in the busiest places. Gradually advertising on the radio and also television media came into action. But many of these had a boundary. The most important limitation is of location and time. Should you put a banner within a particular city the viewers will be mostly the residents of the town. Simultaneously not many people will be viewing the television or listening to the radio at the particular time when your advertisement is on air. Advertising online became a way of alternative to this difficulty associated with reaching the mass. Let's find out how.
With the creation of the computers and the Internet advertising online came into picture. Suppose you have a book store. You can place your advertisement in a website with the location of your store and by using this method you are able to reach out to millions and millions of people from all over the world. Whoever is viewing the website at any time of a day will come across your advertisement. Moreover you can go one step forward in allowing online selling of the books. People all over the world can not only view your store details, they are able to also purchase books online thereby increasing your sales. This is just an example of how advertising online will give you an edge over your competitors. And the beauty of advertising online is that it is incredibly p! ocket fr iendly hence go on and reap the benefits.
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