Article Marketing Tips


Article Marketing Tips

Here are some article marketing tips that everyone considering an article marketing campaign should think about.

Article Marketing Tips #1: Originality

The first in our list of article marketing tips is also one of the most important. Make sure that your articles are unique. You are going to have your products or services compared to your competitors'; that is a foregone conclusion. Don't let your content be compared as well, make sure you have original content.

Article Marketing Tips #2: Consistency

The second in our list of article marketing tips is highly important. Just as in real estate the saying is "Location, Location, Location." When it concerns your article marketing campaign it is, "Consistency, Consistency, Consistency." A one-time campaign is not enough. If you want to increase and maintain your ranking in the search engines, then you must constantly utilize article marketing. Once just isn't enough.

Article Marketing Tips #3: Hire a Pro

This tip comes third in our article marketing tips because it is linked with #2. Your time is valuable. If you are going to engage in article marketing properly, you are going to do it consistently. Chances are you don't have the time or the expertise to engage in a constant process of writing articles or content to maintain or increase your search engine ranking. Hiring a pro will help you better utilize your time, and maximize your exposure.

Article Marketing Tips #4: Keep Your Readers in Mind

While this tip is ranked fourth in our article marketing tips, it is still highly important. You must provide your readers with information that they are interested in. It just won't work if your content is something you are interested in. The accuracy of your information is important as well. Good research will go a long way in building trust and credibility.

Article Marketing Tips #5: K.I.S.S.

The fifth in our line of article marketing tips is a time h! onored f avorite. Keep It Simple and Short. People have a tendency to skip content that is too long. Anything much longer than 500-600 words has a likelihood of being skipped over and left unread. Make sure that you keep your writing simple by not using words that require your readers to grab a dictionary.

Article Marketing Tips #6: Back Links

While this might seem a bit obvious to include in a list of article marketing tips, some people don't think about it. Article directories are a great way to create links back to your site.

Article Marketing Tips #7: Double Up

This tip isn't usually included in lists of article marketing tips, but it should be. After placing your articles in the article directories (not before) place them on your site as well. This way you have the benefit of all the keywords in the articles on your site too!

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