Advertising Online With Cheap Banner Advertising

by Mike_fj40

Advertising Online With Cheap Banner Advertising

Cheap banner advertising means the embedding of an advertisement in a web page. This form of advertising online intends to attract visitors and traffic to a web page or site with links to the web site of the advertiser. The banner ads can be created from images like a GIF or JPEG image, a JavaScript program or even multimedia using technologies such as Silverlight, Flash, or Shockwave. Banner ads may also include animation and sound to enhance visibility and presence of the ad. Banner ad images can be tall and narrow, or wide and short, depending on the preference and available space for advertising. Advertisers prefer placing banner ads on web pages that have interesting and related content, such as an article.

Cheap banner advertising works in the way that traditional banner advertisements function, and that is to inform the consumers of a specific product, service, or company and present reasons for the consumer to choose the particular product or service that is advertised. The major difference is that the results for online advertising campaigns can be monitored in real time and can be targeted and modified according to the web page visitor's interests. Banner ads can be created and displayed in various sizes and shapes. For advertising online, a website owner can pay a fee to publisher sites to display the ads. The charges for displaying the ad depend on the size of the ad, the duration for which the ad is to be displayed, etc. another cheap banner advertising option is to pay a company or organization to post banner ads on many sites in its network. A third option is to request other website owners to display banner ads for your products in exchange for your website displaying their banner ads.

Although industry experts predict the end of cheap banner advertising, it will never die out completely. Some companies have replaced banner ads for advertising online with pop up window advertisements that open in another window. But most users find this annoying and close ! the wind ows without even looking at the ads. Although text links have been found to be more effective, banner ads have always attracted click through by visitors, providing the ads are enticing enough and have been created artistically to draw attention. A badly designed banner ad is unlikely to entice visitors to click on the ads and visit the advertisers website. Advertising online with banner ads is all about drawing the visitors attention and should be good enough to distract the visitor and lure them to take a closer look and click on the ad to find out more about the product or service.

With each passing day, more and more business is being conducted online and most companies and businesses have realized that although the traditional way of advertising still works in their local area or country, the world at large is becoming a global village due to the spread of the Internet. As such traditional banners have limited reach, whereas advertising online with cheap banner advertising has a global reach across geographical borders.

Advertising Online With Cheap Banner Advertising

Great Article Marketing Strategy for Getting Fast Profit from Your Each Article: I know HOW!

by Ivan Walsh

Great Article Marketing Strategy for Getting Fast Profit from Your Each Article: I know HOW!

Even if you are an experienced article marketer I really doubt that you are applying this great article marketing strategy in your daily article promotion campaigns. So read on to find out my top secret of getting fast profit from each and every article I write and publish online.

So Here Is My Revealed Big Secret For Getting Fast Profit from Articles:

The trick is very simple: Quantity! If you want to beat your competitors on certain niche with only article marketing then you have to write and publish at least 10 articles a day, 7 days a week. No I seldom hire writers when I'm too busy with my other projects. In general, I always write all content on my own. Why? – Because I save money and time at a time. I hate when I have to edit or rewrite the writers' work to get what I need exactly.

My Great Article Marketing Strategy that Can Earn You Hundreds Dollars A Day:

I try to write 10-20 articles a day on average. How can I do that? I'm using special software called Instant Article Wizard which minimizes the time I spend for research and as a result, I'm able to produce a quality 260-300 word article even on a topic I know nothing within only 5-7 minutes.

My second little secret is that I always follow certain article format to save my time: introduction, body and conclusion. Just pay attention to the article you are reading now and you will understand what I mean.

Conclusion:

Make a weekly article marketing plan and start applying my great article marketing strategy on a daily basis. Only in this case, you can earn fast profit from your articles.

Great Article Marketing Strategy for Getting Fast Profit from Your Each Article: I know HOW!

Do You Know the Difference Between Social Media and Social Marketing?

by Derek Wilmot

Do You Know the Difference Between Social Media and Social Marketing?

When I discuss social networking, social media, SEO, SEM and social marketing with small business owners for the first time, many are overwhelmed and confused about what they really are and how they impact their business. They know that they are all important, but not sure why. They know they need to establish an effective social web presence, but not sure how. If you feel similar frustration, let me share a little light on a couple of these subjects.

What is Social Media?
In a nut shell social media is content designed to be disseminated through social interaction, created using social tools such as social networks, business networks, forums, bookmarking, video sharing, etc. Social media are web-based technologies that transform traditional broadcast media monologues (one to many) into social media dialogues (many to many). It allows you to not just talk at your customer; it allows you to talk with and interact with your customer in a way that was never possible before.

What is Social Marketing?
Social Marketing is the actual marketing strategy and implementation of your efforts to effectively market yourself on the internet utilizing social media and social networks as well as related strategies that utilize SEO "Search Engine Optimization" and SEM "Search Engine Marketing/Monetization".

Wikipedia describes social media marketing as

"the act of using social networks, online communities, blogs, wikis or any other collaborative Internet form of media for marketing, sales, public relations and customer service. Common social media marketing tools include Twitter, blogs, LinkedIn, Facebook, Flickr and YouTube."

Where I believe that most small business owners run into trouble is that they see the action side of social marketing and not the planning side of social marketing. The action side has two primary components:

Create traffic through videos, tweets, or even blog entries that attract attention, link energy, an! d become viral in nature. Traffic and link energy is the element that makes social marketing effective, it replicates a message not through purchase of an ad, but thorough user to user contact. Identify and connect with visitors and capture targeted connections, prospects and customers. Building a base for your brand or company to grow from.

Action for the sake of it is ineffective. Many company's implement social media marketing campaigns because they either are told it is important or their competition is doing it. They jump in doing what they see and hear everyone else doing, accomplish nothing and become frustrated by the time and money that they have wasted.


Defining Your Small Business SMS "Social Marketing Strategy"
Before you jump into social marketing head first, you need to establish an effective SMS "Social Marketing Strategy" that will identify

What are your internet presence goals and objectives. (Develop a contact list, website monetization, marketing information, brand development) Who is your target connection and customer that you want to attract, identify and capture. What are the most effective social networks and media tools to reach your target and achieve your goals.

You can not be all things to all people. Only after you ask and answer the three questions above can you develop and implement an effective social media marketing campaign that will be successful and achieve your goals. Now you may have multiple plans, using multiple social resources, but the key is to always start with the SMS!

To learn more about Social Networking and Social Marketing for small business visit Bssential Small Business Solutions!

Do You Know the Difference Between Social Media and Social Marketing?